BSW Presentation:
The Power of the Inbox – Email Marketing Do’s and Don’ts

January 16, 2020, 7:20am – 8:30am (Open to non-Members of BSW)

Ever wonder how many emails are sent daily?

A staggering 293.6 billion emails were sent daily around the world, so it’s no wonder why your email may be getting lost in the crowd? Don’t become part of the noise that people tune out. Today’s internet users simply don’t have the time nor the patience for irrelevant messaging thrust upon them by advertisers.

Now that social media and instant messaging platforms are an entrenched part of everyday life, it’s easy to think the world of digital communications belongs to Mark Zuckerberg and Co. Studies in both B2B and B2C markets have proven the incredible growth and value of emails and email marketing campaigns; Good email marketing still works.

In this Kickoff to 2020 Workshop, you’ll learn:

  • How to Segment Your Target List
  • The value of content planning utilizing an editorial calendar
  • Expand your audience reach by repurposing content utilizing social media

Are you ready to bring fresh ideas for YOUR growing business? Register Today!

Hosted by Business Solutions of Wexford. Keller Williams office, 11269 Perry Hwy #200 (Street level entrance) Wexford, PA 15090.

Space is Limited, Click Here To RSVP

For the past 13 years Autumn Edmiston, CEO of the Edmiston Group, a Pittsburgh-based branding and marketing firm, has consistently delivered and implemented proven business marketing ideas and strategies for business growth. The firm works with businesses to build brand identity and strategic marketing plans utilizing print, web and social media channels.

Autumn is the recipient of the 2012 Prestigious Business Leader of the Year Award and the 2014 Woman Entrepreneur Award presented by Pittsburgh North Chamber and a Business Technical Consultant for Bridgeway Capital.


We are a group of like minded people solving issues common to local businesses. The typical individual who will benefit from the group has an entrepreneurial spirit and desires to grow personally and professionally. We are different than a networking group as the priority is to identify and solve problems collectively; however, meetings between members about building business outside of the normally scheduled meetings, is encouraged.

Please fill out the form to the right to be included in upcoming speaker events, happy hour events and other networking opportunities.


Fill out the form below to be included in future messages from BSW.

Email Marketing by Benchmark


A group of like-minded business owners and upper managers that meet to discuss solutions to common business problems local businesses face. By helping each other with possible solutions, each member grows with the knowledge of others.


Business Solutions of Wexford is not category specific but does accept members by invitation only. No referrals are required to retain membership. With quality members in the room, referrals happen organically as members look to solve business issues for each other.



Business Solutions of Wexford meets formally twice a month. Our members exclusive meeting is held on the first Thursday of the month. We invite visitors and collegues to attend our “open” meeting on the third Thursday of the month.


Join the Wexford chapter of BSW Business Solutions of Wexford. Learn for fellow business owners and colleagues